Join the Insider Series on January 20th.
Get strategies, tips and advice to
captivate Generation-Z… |
| Only 53% of Gen-Z identify as sports fans. As the industry battles to win them over, want to learn what actually grabs and holds their attention?
Next week on the SportsPro Insider Series, we’ll run you through the trends, platforms and technologies critical to Gen-Z’s engagement.
Join us online to get real-world examples from MLB, NHL, IOC, Twitter and Snapchat, and to learn the video, social and mobile tactics winning them young audiences:
- Learn best practices for distributing and monetising social video
- Discover the content creator strategies of tier 1 rights holders
- Hear how blue-chip sponsors are adapting to a mobile-first audience
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A few of the experts sharing their insights…
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| 🤳 Anmol Malhotra, Head of Sports Partnerships, Snap Inc
⚾ Barbara McHugh, SVP, Marketing, Major League Baseball
🏒 Heidi Browning, Chief Marketing Officer, National Hockey League
📲 Laura Froelich, Snr. Dir & Head of US Content Partnerships, Twitter |
| Topic 📲 Engaging Gen-Z
Date 📅 20th January
Taking place ⏰ 1 – 4pm GMT
Location 📍 Online |
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