Sports has a big Gen-Z problem… Want to solve it?

Join the Insider Series on January 20th.

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Get strategies, tips and advice to
captivate Generation-Z…
Only 53% of Gen-Z identify as sports fans. As the industry battles to win them over, want to learn what actually grabs and holds their attention?

Next week on the SportsPro Insider Series, we’ll run you through the trends, platforms and technologies critical to Gen-Z’s engagement.

Join us online to get real-world examples from MLB, NHL, IOC, Twitter and Snapchat, and to learn the video, social and mobile tactics winning them young audiences:

  • Learn best practices for distributing and monetising social video
  • Discover the content creator strategies of tier 1 rights holders
  • Hear how blue-chip sponsors are adapting to a mobile-first audience
View agenda

A few of the experts sharing their insights…

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🤳 Anmol Malhotra, Head of Sports Partnerships, Snap Inc

Barbara McHugh, SVP, Marketing, Major League Baseball

🏒 Heidi Browning, Chief Marketing Officer, National Hockey League

📲 Laura Froelich, Snr. Dir & Head of US Content Partnerships, Twitter

View all speakers
What you need to know…
Topic 📲 Engaging Gen-Z

Date 📅 20th January

Taking place ⏰ 1 – 4pm GMT

Location 📍 Online

Add event to calendar
SportsPro, 123 Buckingham Palace Road, Victoria, London SW1W 9SH, +44 (0)20 7549 3250

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